BTrue Natural's Guidelines for Natural Skin Care

The current standards set for the cosmetic industry are lacking in a major way. At BTrue Naturals we created higher standards for our company and set out to be a leader in natural skin care products and chemical free body care. The lack of knowledge in the skin care industry leads to consumer confusion making it hard for consumers to make educated decisions in purchasing skin care products. We want to help promote and educate people on the seriousness of this issue and the effect it can have on the future. We want you as a consumer to feel safe in knowing that the products you are purchasing from BTrue Naturals are safe and effective. The guidelines we vow to follow in order to keep our customers, their safety and the environment at the utmost importance.

There are many controversial ingredients out on the market today. Many ingredients have misinformation attached to them while others are not talked about enough. Just because an ingredient is synthetic doesn't always make it unsafe and just because an ingredient is natural doesn't always make it safe, for example look at poison ivy. The major issue is the lack of studies being done and not knowing the long term effects of these ingredients on people and the environment.

It is important to help promote companies that are trying to follow a higher standard in creating natural skin care products and organic body care. The more awareness there is about this issue and we promote companies working hard to change the standards of the cosmetic industry the better and safer our skin care products and body care products will be. We offer chemical free Shampoo, natural facial care, aluminum free deodorants, organic baby products, sulfate free shampoo, for serious skin care.